How Phonak’s Hearing Clinic Marketing Planning Tool Works
Phonak’s “Hearing Clinic Marketing Planning Tool” will help you to quickly identify opportunities you may be missing within your existing Patient Journey and Annual Marketing Plan. Your Phonak Regional Sales Manager and Clinic Marketing team will work with you to complete the tool during your marketing planning session. During the meeting the team will suggest […]
Improve Lead Capture with Phonak’s FREE Online Hearing Health Check Tool
Phonak’s new eScreener allows you to easily create your own branded eScreener, with customizable call to actions that can be integrated into your Clinics Website as a lead capture tool. Why Include an eScreener as Part of Your Marketing Strategy? An eScreener integrated into your website can be a great way to help your clinic […]
How to help your Front Office Team develop their Career
Phonak Canada’s new Telephone Performance Coaching program, delivers a private coach to each of your Front Office Call Handlers, dedicated to helping them discover new ways to approach challenges within their day-to-day call handling efforts. What is Telephone Performance Coaching? Your front office staff is an integral part of your sales team. In most […]
3 Ways to Breakdown the Barriers to Physician Partnerships
Physician marketing is a struggle for most clinics, it’s the thought of cold calling that sets most people off. And why wouldn’t it? If you had someone you had nothing in common with contact you, and they presented you with some long list of why YOU should help THEM, the chances of you not rolling […]
How Marketing Automation can Optimize your Hearing Clinics Marketing Spend and Efforts
Did you know that it takes an average of 9 interactions until an individual is ready to take action? (LinkedIn 2017). What is “Marketing Automation”? Marketing automation, in it’s simplest form, provides a method for hearing clinic owners and marketers to automate certain tasks and nurture potential patients with highly personalized and useful content. […]